Success Story

BUSINESS LAW, M&A

In the world of business, a proven success draws imitators. The entrepreneur must worry that he will pave the road, only to have others drive on it. 04/11/2016

Especially in advertising, where copyright law protects the ads only.  To protect the methods and locations of advertising requires a well-drafted contract.  An advertising start-up approached us for a contract that would stop his advertisers from first using him to show the road to success, then dropping him for a cheaper alternative.  Working in tandem with our client, we developed a contract that would be easy for advertisers to agree to, yet prevent them from downgrading from his service to a cheaper model.  The next time you see a perfectly placed advertising sign, think Song Law Firm.